Tech Companies: Getting An Edge With Strategic Services
Target customer: You are a testing & personalization or Digital Experience technology company competing in the enterprise space and feeling the heat with all the emerging technologies vying for market share
Current state: You are finding it very challenging to win contracts with enterprise level companies. It is increasingly difficult to differentiate your product to your prospects and customers. Many of your customers are under-utilizing your software and not seeing the impact they were hoping for.
When should you be outsourcing your services and when should you be handling them in-house? What is the right pricing and talent/team structure? Is our value proposition clear enough to the market? Are we pricing product and services competitively? What is the market perception of our product?
Target customer: You are a testing & personalization or Digital Experience technology company competing in the enterprise space and feeling the heat with all the emerging technologies vying for market share
Current state: You are finding it very challenging to win contracts with enterprise level companies. It is increasingly difficult to differentiate your product to your prospects and customers. Many of your customers are under-utilizing your software and not seeing the impact they were hoping for.
When should you be outsourcing your services and when should you be handling them in-house? What is the right pricing and talent/team structure? Is our value proposition clear enough to the market? Are we pricing product and services competitively? What is the market perception of our product?
Target customer: You are a testing & personalization or Digital Experience technology company competing in the enterprise space and feeling the heat with all the emerging technologies vying for market share
Current state: You are finding it very challenging to win contracts with enterprise level companies. It is increasingly difficult to differentiate your product to your prospects and customers. Many of your customers are under-utilizing your software and not seeing the impact they were hoping for.
When should you be outsourcing your services and when should you be handling them in-house? What is the right pricing and talent/team structure? Is our value proposition clear enough to the market? Are we pricing product and services competitively? What is the market perception of our product?